
Hello there.
I am Nadine, Social Media Strategist and Coach, living wherever I can find the sun.
One week after I got my bachelor’s degree in communications, I quit my job and left rainy Switzerland to travel the world. I had worked in corporate companies for over 10 years, started my mornings when it was still dark outside and left the office when it was dark again until I decided it was time for a break.
After traveling for a couple of months I ended up in Bali and had no idea what do next.
My family told me to come back. The exact words “this is not real life, you have to work in an office like everyone else, life is not a piece of cake”.
Why? In Bali I saw other people working on their computer and not going back, why could I not be like them? And life seemed pretty cake-like ☺
While looking for an inspiration I started my travel blog and put a lot of effort in my social media accounts especially Instagram. I set myself the challenge to grow my Instagram account to 10k and see how long it would take me.
It took me less than six months and during this period I got a few requests from small businesses & entrepreneurs, based all over the world, who asked for tips or if I could manage their accounts.
I started with one client and within a few months, I got many more! Now I help service-based businesses to grow their social media by providing them with effective strategies and the right tools to create magical content so they get not just followers, but real fans and paying customers.
Seeing happy clients and growing their social media is something I love doing but I also saw how other girls were struggling to get to the same point where I am and so I made it my mission helping women across the world to step out of their daily 9-5, expand their belief and also work as freelance social media manager.
I’ve created my passion project The Social Shells and it is by far the most amazing feeling to see other girls getting clients and leaving their 9-5.


It’s my dream to create a movement of free spirits who believe that there is more in this world than sitting behind a desk all day… I believe with a clear structure and a plan the whole “quit your job and travel the world” not only becomes less scary, but also turns your daydream into reality!
I love that I can work with both clients who need my help with social media AND girls who want to create their own freedom life.